Thursday, September 14, 2006

Blogging and HR

India Inc is using blogs to brand themselves as ‘great employers’, reports Shreya Biswas in The Economic Times.

Among the Indian entities doing this are JWT, Frito-Lay and Motorola.

By October 2006, JWT’s blog would up. “We didn’t want to be left behind and miss out on this highly interactive medium, which can get in touch with an extremely active talent,” says Sapna Srivastava, HR Head, JWT India.

Fritolay India will have a similar blog in two months. A brainchild of the company’s HR head, Abhijit Bhaduri, it will seek to attract job seekers, among other things.

Tuesday, September 12, 2006

PR for PR

Financial PR pro Ted Pincus has said in

Omnicom, WPP, Interpublic, Publicis, Havas and PRSA – PR's five largest employers and PR's primary professional association – must support openness to combat critics of PR.