Sunday, December 16, 2007

Delhi Metro PR team bags 3 awards

Delhi Metro Rail Corporation's Public Relations team has received three awards from the Public Relations Society of India at its national convention in New Delhi.

The awards were received at the week-end by Anuj Dayal, Chief of Public Relations, Delhi Metro Rail Corporation.

The Delhi Metro bagged the awards for the best corporate website, the second best corporate film and the third best corporate brochure.

The DMRC webiste covers almost all areas that are of public interest and gets over one lakh hits every month. The recruitment and tender sections of the website are the most popular and receive the most page visits, a statement from the company had said.

The 20-minute DMRC corporate film narrates the growth of Delhi Metro, its present status and future plans.

The 60-page corporate brochure titled 'Towards New Horizons', gives an in-depth account of the Delhi Metro and its operations.

The communication strategy of the Delhi Metro had been acclaimed internationally also, with the Government of Japan represented by the Japan Bank of International Corporation (JBIC) in India recognising the Metro Public Relations as a centre of excellence to be emulated by other JBIC-funded projects in the country.

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